The FDA will allow vaping company NJOY to sell menthol flavored e cigarettes, marking the first time the agency has opened the door for vaping companies to sell non tobacco flavored products. Today, FDA authorized Philip Morris Products S.A. to legally sell the IQOS Tobacco Heating Systemwhich encompasses the IQOS device, Marlboro Heatsticks, Marlboro Smooth Menthol Heatsticks, and Marlboro Fresh Menthol Heatsticksas new tobacco FDA Authorizes NJOY Vapes in Its Biggest Positive Decision Yet The Trump administration will ban flavored e cigarette pods, with exceptions for menthol and tobacco