Is the dress blue or gold? The phenomenon originated in a photograph of a dress posted on Facebook in 2015. The dress was black and blue, but the conditions of the photograph How "The Dress" Became an Illusion Unlike Any Other Scientific American Is This Dress Blue And Black Or White And Gold? Here's What The Experts Say Happy 10th anniversary to the original photograph of "The Dress" and the subsequent internet debate over white and gold or black and blue : r popculturechat